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ABOUT THE PRODUCT
Ready Medicines
Food Supplements
Products for Medical Use
Baby Food
Products for Mother and Child
Personal Hygiene
Treatment Cosmetics
Barrier Contraception
Phytogenous Drug Crude
The product includes 9 product categories
Geomarketing Sell Out - a customizable report of the base.viortis analytical system, based on pharmacy sales data. The report covers all pharmacy orders for all product categories and includes 9 product categories.
Individual configuration
Coverage-Plan - individual setup of pharmacy/HCF coverage plan for field team
Brick Constructor "Pharmacy"
- ●Control of MR work within specified boundaries
- ●Analysis of your position and competitors (by ATC, INN or specified groups)
- ●Optimization of MR routes and their directions to priority areas
- ●Flexibility to adjust MR work boundaries once a quarter
- ●Access to data for 18 cities and 17 regions of Kazakhstan
Brick Constructor "HCF"
- ●Control of MR work and sales analysis around selected HCFs
- ●Identification of high-potential HCFs
- ●Monitoring purchases of your portfolio and competitors (by ATC, INN or specified groups)
- ●Flexibility to update HCF lists once a quarter
- ●Access to data for 18 cities and 17 regions of Kazakhstan
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Data Sources
№1 by market coverage
Data Processing Methodology
The product uses a unique methodology, taking into account the market conditions of Kazakhstan
Input
Checking the completeness and quality of received data, Monthly data entry in electronic form, Direct integration with pharmacies, Detailed sales data by pharmacy points
Classification
Product classification according to standard directories: INN, ATC, ICD, corporation, brand, SKU
Matching
Matching data from different sources to ensure integrity and completeness of information
Extrapolation
Extrapolation of data at the regional level using the approved methodology of Vi-ORTIS analysts
Quality control
Comparison of the total amount of the source file with the final data after processing and recalculation. Checking TOP-30 products by key parameters: amount and number of packages
Goods movement scheme
The product displays data on the number of drugs purchased by the population in pharmacies
Technical Specifications
- 5 currencies: tenge, dollar, euro, ruble, pound sterling
- Display type: table/diagram
- Totals: amount, share, rating
- Output breakdown: city/region/total/district/brick
- ATC code - 5 levels
- ATC code EphMRA - 3 levels
- ICD - International Classification of Diseases
- Core market
- NFC - New form classification
- Evolution Index – amount/packages
- Average price/price per unit
- Growth amount/packages
- Share amount/packages
- Excel export
- Excel new
- Excel pivot table
- Excel formula
- CSV export
- My report: saving individual reports
- Unlimited number of users
Analytical and IT EcoSystem of Vi-ORTIS products
Vi-ORTIS is the only local provider of a full range of analytical and IT services for the pharmaceutical market.
Advantages
Service
- Microsoft Power BI integration
- Personal technical manager
- Quarterly Pharmaceutical Market REVIEWS
- 5-year data archive
Accuracy
- More than 75%№1 in EAEU
Geography
- Country
- 17 regions
- 18 cities
- Districts
- Coverage Plan MedRep
Speed
- Monthly on the 15th day after the end of the period№1 in Kazakhstan
Methodology
- Geomarketing Vi-ORTIS uses a unique methodology, taking into account the market conditions of Kazakhstan
Price
- Flexible pricing policy
- Vi-ORTIS products are a constructor. Selection according to budget
Working with us
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