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About Product

PhaDataPro Pharmacy Chains — a tool of the pdp.viortis analytical system that provides collection, processing and unification of retail data from pharmacy chains using Primary Key Vi-ORTIS

The product provides standardized information on sales, product movement and chain indicators, as well as convenient visualization in Power BI, helping pharmaceutical companies conduct accurate retail analysis and enhance sales management.

Primary key from Vi-ORTIS

Unique dynamic directory containing structured data on the pharmaceutical market

Directory types in the pharmaceutical market:

  • Full trade names of products, with the possibility of linking ATC or INN groups separately
  • Client names, region and addresses linked to legal name

Data Unification Example

Data Unification Example

Unified directory of all pharmacies and drugs converts all sources to a single format and spelling of positions, excludes duplicates

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Data Sources

100% By market coverage

Vi-ORTIS:
100 pharmacy chains (2600 pharmacy points)
Pharmaceutical Company:
Per-client reports from pharmacy chains

Data Processing Methodology

The product uses a unique methodology adapted to the specifics of the Kazakhstan market

1

Report information processing

All pharmacy chain reports, initially having an individual format, go through a transformation stage, during which the format becomes unified

2

Primary processing

Data from all sources are consolidated into one general report, counterparties and goods are matched with a unified standard Primary Key

3

Secondary processing

Processing returns, transfers between pharmacies, data filtering

4

Primary Key actualization

We daily update all our directories:

  • Pharmacy directory – calling through our Call Center
  • Product directory – according to monitoring of dari.kz website

PhaDataPro Pharmacy Chains - data processing on Outsource

Technical Specifications

  • 5 currencies: tenge, dollar, euro, ruble, pound sterling
  • Data type: Original, processed
  • Price type: CIP price, Wholesale price, Retail price
  • Sales channel: Sell In, Sell Out, Movement, Inventory, Ecom, MTZ
  • Plan/Fact
  • Product selection: Brand, SKU
  • Standardized data (pharmacy chain name, legal name, chain point)
  • Pharmacy potential monitoring by purchase (RX, OTC, LS, BAA, OTC + BAA)
  • Pharmacy categorization by Sell out
  • Shipments: distributor, branch
  • Chain potential monitoring by purchase ATC/INN/ICD
  • Sum/Package
  • Growth/Amounts/Growth of packages
  • Package share/Amount share
  • Plan fulfillment percentage
  • Preview
  • Summary table view
  • Excel export
  • Excel pivot table (pivot)
  • My report: saving individual reports
  • Unlimited number of users

Analytical and IT EcoSystem of Vi-ORTIS products

Vi-ORTIS is the only local provider of a full range of analytical and IT services for the pharmaceutical market.

Vi-ORTIS Analytical Ecosystem

Advantages

Service

  • Microsoft Power BI integration
  • Personal technical manager
  • Quarterly Pharmaceutical Market REVIEWS

Accuracy

  • 20 years of experience working with data
  • Primary Key – unified data consolidation standard

Geography

  • Country
  • 17 regions
  • 18 cities

Speed

  • Daily / Decade / Monthly

Methodology

  • PhaDataPro uses a unique methodology, taking into account the market conditions of Kazakhstan

Price

  • Flexible pricing policy
  • Vi-ORTIS products are a constructor

Working with us

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PhaDataPro Pharmacy Chains - Viortis | Viortis