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ABOUT THE PRODUCT

Ready Medicines

Products for Mother and Child

Baby Food

Products for Medical Use

Personal Hygiene

Phytogenous Drug Crude

Food Supplements

Barrier Contraception

Treatment Cosmetics

The product includes 9 product categories

VI-SCOPE: DISTRIBUTOR SALES The system provides ready-made dashboards in Power BI with decade updates, based on pharmacy purchase data from distributor invoices, covering the entire product range.

TYPES OF COMPREHENSIVE ANALYSIS

Sales Analysis

Description
  • Visual comparison of market and distributor indicators across 9 product categories
  • Covers share presence by INN, Corporations, ATC3, Brands and SKU
  • Geography: Kazakhstan, 17 regions and 4 cities
Sales Analysis

Sales Comparison

Description
  • Distributor sales dynamics in tabular format
  • Assessment by amounts and packages in the context of Brands, INN, Corporations
  • Geography: Kazakhstan, 17 regions and 4 cities
Sales Comparison

Distributor Performance Analysis

Description
  • Visualization of internal distributor data
  • Assessment of Sell In data by TOP Brands, INN, Corporations
  • Geography: Kazakhstan, 17 regions and 4 cities
Distributor Performance Analysis

Data Sources

№1 in market coverage

Distributors:
TOP 10 primary, 50 secondary - invoices from more than 9000 pharmacies.
Pharmacy chains:
100 chains (2600 pharmacy points)
PharmIT: MedRep Office
> 8000 pharmacies
PharmIT: PharmCenter
> 4000 logins

Data Processing Methodology

The product uses a unique methodology adapted to the specifics of the Kazakhstan market

1

Information Processing

Checking the completeness and quality of the information provided. Preparation of a unified format for recording in the «VI-PRO» module. Automated primary processing

2

Primary Processing

Combining data from all sources into a single report to ensure comprehensive analysis. Matching counterparties and goods based on standard directories of Vi-ORTIS company

3

Secondary Processing

Automatic recalculation of data from units (tablet, ampoule, etc.) into packages for information standardization. Individual calculation of goods such as vaccines and blood products into packages based on dosages

4

Extrapolation

Extrapolation of data at the regional level using the approved methodology of Vi-ORTIS analysts

5

Quality Control

Comparison of the total amount of the source file with the final data after processing and recalculation. Checking TOP-30 goods by key parameters: amount and number of packages

VI-SCOPE: DISTRIBUTOR SALEScomplete picture without unnecessary complications

Goods movement scheme

The product provides information about goods movement and data from distributors to pharmacies

Goods movement and document flow in the retail segment
Легенда схемы

Technical Specifications

  • Periods: decade, month, quarter, year, YTD, MAT, half-year.
  • Indicators: amount/packages.
  • Data type: original/consolidated.
  • Purchase by 9 product categories (market/distributor).
  • Classifications: corporation, INN, ICD, ATC3, brand, SKU.
  • Analysis by regions (17) and cities (4).
  • Purchase dynamics by months. Assessment of distributor indicators by brands, geography and corporations.
  • Growth by INN, ATC3, ICD and corporations (in amounts and volumes).
  • Excel
  • PowerPoint
  • PDF

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Analytical and IT EcoSystem of Vi-ORTIS products

Vi-ORTIS is the only local provider of a full range of analytical and IT services for the pharmaceutical market.

Vi-ORTIS Analytical Ecosystem

Advantages

Service

  • Microsoft Power BI integration
  • Personal technical manager
  • Quarterly Pharmaceutical Market REVIEWS
  • 5-year data archive

Accuracy

  • Accuracy – 91% of the market
  • №1 in EAEU

Geography

  • Country
  • 17 regions
  • 18 cities

Speed

  • Monthly – 12 days after the end of the period
  • Decade – on the 6th day after the end of the period
  • №1 in Kazakhstan

Methodology

  • VI-SCOPE uses a unique methodology, taking into account the market conditions of Kazakhstan

Price

  • Flexible pricing policy
  • Vi-ORTIS products are a constructor.

Working with us

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VI-SCOPE: DISTRIBUTOR SALES - Viortis | Viortis