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ABOUT THE PRODUCT

Simple

Fast

Technological

MedRep Portal is a technological platform that transforms the role of the medical representative.
Now a visit is no longer about informing but about direct sales: the order is created right in the pharmacy, instantly transmitted to the distributor, and becomes a delivery.

Market Problem / Why KMP is Needed

Before MedRep Portal:

MR brings information but doesn’t make sales
Orders are placed via calls, messengers and Excel
Errors, lost requests, long supply cycle
Distributor doesn’t see real demand
The pharmaceutical company lacks visibility into pharmacy-level activity

With MedRep Portal:

MR sells here and now
Request goes directly to the distributor
The deal cycle is shortened dramatically
The pharmaceutical company sees real sales dynamics
Pharmacy receives goods faster

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Who Benefits from the MedRep Portal

Pharmaceutical companies

  • Sales growth driven by direct visits and MedRep performance control
  • "Here and now" sales during the visit
  • Assessment of the MedRep team’s effectiveness
  • Analytics by SKU, regions and distributors
  • Increased loyalty from pharmacies and points of sale

Pharmacies

  • Fast orders and access to goods without intermediaries
  • Order products in 2–3 clicks directly during the visit
  • Personalized discounts and promotions from manufacturers
  • Faster receipt of goods — no calls or waiting
  • Fewer manual errors and lost requests

Distributors

  • Direct order flow and transparent demand from pharmacies
  • A new managed sales channel driven by MedReps
  • Automated order processing without calls or Excel
  • Real customer demand analytics by SKU and regions
  • Up-to-date price lists at the moment of ordering

The MedRep Portal unites pharmacies, distributors and pharmaceutical companies into a unified direct-sales system — every participant benefits from the very first visit.

Product Flow Diagram

KMP product flow diagram

ADVANTAGES

100% Data Accuracy

  • Geolocation tracking, MR timing
  • MR performance evaluation — "Sales Report"

Process Digitalization

  • Automated order processing
  • Online price list updates

Analytics

  • SKU / Brand / Pharmacy / Region / OTC / RX analytics
  • Distributor price analytics

Individual Approach

  • Interface customization for each manufacturer
  • Exclusive discount system — 15+ types

Centralized Ordering

  • Pharmacist and MR jointly create an order and send it for approval to the Purchasing Manager
  • Feature requires network-level agreement

Two-stage Order Confirmation

  • MR and pharmacist jointly create the order and send it for confirmation to the pharmacy office via PharmCenter

Stock Taking

  • MR records stock levels verbally provided by the pharmacist and enters them into the system

Recommended Order

  • Based on stock levels, the system generates an order recommendation, excluding "Stock Out" and "Over Stock" positions

Analytical and IT EcoSystem of Vi-ORTIS Products

Vi-ORTIS is the only local provider of a full range of analytical and IT services for the pharmaceutical market.

Vi-ORTIS Analytical Ecosystem

IMPLEMENTATION PROCESS

1

Contract signing

2

Account setup

3

Team training

4

Technical support

THEY TRUST US

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KMP - MedRep Office | Viortis