VI-SCOPE Sell out - Универсальная корпорация

VI-SCOPE Sell in

Analytics for sales management

VI-SCOPE: DISTRIBUTOR SALES is a Power BI-based platform for analyzing distributor data and comparing it with market indicators. Every ten days, updates and convenient dashboards allow you to quickly identify trends and make accurate decisions. An ideal tool for strategic planning and work optimization.

Speed monthly/decadally
#1 in Kazakhstan

Accuracy more than 91% market
No. 1 in the EAEU

Geography – analytics available by country, region and city

Convenience - ready-made dashboards in Power BI with a simple interface

Integration - the ability to export data to Excel, PowerPoint and PDF

VI-SCOPE
DISTRIBUTOR SALES

The full picture without unnecessary complications

Distributors regularly analyze their sales and processes, but without access to market data, it is difficult to see the full picture. Disparate sources and multiple Excel files complicate the work and reduce efficiency.
Vi-ORTIS brings all data together in one place, providing quick access to analytics and market dynamics.

The VI-SCOPE: DISTRIBUTOR SALES analysis provides answers to key questions:

How does a distributor perform in different product categories?

What changes are occurring in sales by region?

How do seasonal factors affect the market and my sales?

What is my share in the manufacturer's portfolio (by category, brand, INN, ATX3)?

Does the market dynamics match my sales for the selected period?

How effective are the marketing activities carried out?

About the product

Methodology

Advantages

About the product

The product contains 9 product categories

● Medicines

● Mother and child products

● Baby food

● IMN

● Personal hygiene products

● Medicinal herbs

● Dietary supplement

● BC funds

● Medical cosmetics

VI-SCOPE: DISTRIBUTOR SALES

An analytical platform for comparing distributor data with the market. The system provides ready-made dashboards in Power BI with a ten-day update, based on pharmacy purchase data according to distributor invoices, covering the entire range of goods.

VI-SCOPE: DISTRIBUTOR SALES OFFERS THE CLIENT THREE DASHBOARDS FOR COMPREHENSIVE ANALYSIS:

Sales Analysis

Visual comparison of market and distributor indicators for 9 product categories. Covers share presence by INN, corporations, ATX3, brands and SKU, as well as in 17 regions and 4 cities.

Sales Comparison

Distributor sales dynamics in tabular format. Assessment by amounts and packages by brands, INNs, corporations and geography (regions/cities).

Distributor Performance Analysis

Convenient visualization of key Sell In data by brands, INNs, geography and corporations.

WHY DISTRIBUTORS TRUST
VI-SCOPE: DISTRIBUTOR SALES

Data sources

- ● Distributors: TOP 10 primary, 50 secondary - overhead from more 8000 pharmacies
- ● Pharmacy chains: 100 networks (2600 drugstores)
- ●PharmIT:Medical Representative Office over 5000
- ●PharmIT:PharmCenter more than 3500 active pharmacies

VI-SCOPE: DISTRIBUTOR SALES has 91% market coverage, thanks to a wide list of partners and sources.

Методология обработки данных

Data processing methodology ❯

VI-SCOPE: DISTRIBUTOR SALES uses a unique methodology adapted to the specifics of the Kazakhstan market, analyzing key data from distributors and pharmacy chains.

1. Information processing

Checking the completeness and quality of the information provided
Preparation of a unified format for recording in the VI-PRO module. Automated primary processing

2. Primary processing

Combine data from all sources into a single report to provide holistic analysis
Comparison of counterparties and goods based on standard reference books of the Vi-ORTIS company

3. Secondary processing

Automatic conversion of data from units (tablet, ampoule, etc.) to packaging to standardize information
Individually quantifying products such as vaccines and blood products into dosage-based packages

4. Extrapolation

Extrapolation of data at the regional level using the approved methodology of Vi-ORTIS analysts

5. Quality control

Comparison of the total amount of the original file with the final data after processing and recalculation
Checking the TOP-30 products by key parameters: amount and number of packages

Movement of goods and document flow in the retail segment

Technical specifications

Custom fields

● Periods: decade, month, quarter, year, YTD, MAT, half-year.
● Indicators: amount/packages.
● Data type: original/consolidated.

Data visualization:

● Purchase of 9 product categories (market/distributor).
● Classifications: corporation, INN, ICD, ATX3, brand, SKU.
● Analysis by regions (17) and cities (4).
● Dynamics of purchases by month.
● Assessing distributor performance by brand, geography and corporation.